Koji Miyoshi is a Japanese designer who launched the Kozuka Gothic font (1995). Kozuka Gothic was appreciated, so in 2008, Koji Miyoshi added more characters and gave them new shapes. He named his work KEFACOLOR.
It adds a unique character or style that doesn’t look like any other font out there. Some people love the fixed styles of sans serif typefaces, while others prefer the flexibility of using fonts with different sizes.
This is most obvious when using type along with a graphic design. For example, sans serif type along with a large image can be much harder to read than serif type with a small image. A common misconception is that sans serif fonts don’t have any “sizes” when in fact there can be a variety of sizes in different font families, such as Futura or Helvetica.
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